Its tough out there ( how many times have you heard that?), Small Business is being hit from every angle and many of them are falling by the wayside to corporate owned companies or franchises.
The average Small Business spends less than $100.00 per month on advertising. Small Businesses Account for the majority of employment in the United states.
Whether you are an Online Business, Brick and Mortar Store, or Service Business (food, Restaurants etc) you need to be found by customers seeking your business, product or service online (the low hanging fruit).
While having a website is very important, there’s another way that can push you up in the web sphere of internet marketing.
A big trend that has been building online for years and is getting bigger is that of consumers turning to Marketplaces to shop over one-off websites. Marketplaces offer consumers variety, camaraderie, competitive pricing and they are packed with information. People love freedom of choice and information is power. All these things make Marketplaces the juiciest place for consumers to shop.
Here’s what Marketplaces offer for Businesses or Advertisers:
1.Instant Exposure – A marketplace ad can offer you instant exposure ( with minimal effort ) to a New Audience who may have never seen or heard about you. Lets face it advertising can be a run around, but anything that can be done QUICKLY to get your word out to even ONE potential customer may be worth the time.
2.Unintended Purchases – Advertising in a marketplace may bring in customers that were shopping for something else but stumble upon your ad. Therefore by listing in various marketplaces customers may find you that may have otherwise not have done so.
3.Pricing – Most Marketplaces depending on the structure, let you advertise for free or for a small fee making them ideal for businesses with a Small Budget.
4.Ranking – Many marketplaces will index your ads, this will help with your SEO, and search engine ranking so that more people seeking your type of business or seeking what you are selling will find you.
Just to summarize, the main key point that we know advertising is expensive and exhausting – You want to be exposed to as much of that low hanging fruit as possible, those people searching for what you have to sell. While unintended purchasers are great also for additional revenue – Marketplaces can assist with both!
(http://www.kungphoo.com) is an easy to use, dynamic social marketing and commerce platform. You can buy, sell, promote or search for anything collectively with like-minded individuals by creating purpose-based ‘circles’ that people can join to talk about or take advantage of. Listings are promoted within the kungphoo marketplace, Social Media and across the web.
Follow the PHOO!